OMI mascot OMI mascot OMI home screen

USER EXPERIENCE DESIGN

OMI

Your Calm Companion

OMI is an anxiety-calming app designed to support users during panic attacks through haptic feedback, calming visuals, breathing guidance, and gentle emotional reassurance.

OMI mascot

In Australia,

1 in 4 people will experience anxiety,

highlighting the need for more accessible real-time support tools.

THE PROBLEM

Support is missing in the moment

Before, during, and after anxiety

Many existing anxiety tools focus on prevention or reflection, but not the actual moment of a panic attack. During panic, users may feel overwhelmed, isolated, and unable to process complicated interfaces.

Too Many Choices

Busy wellness apps can increase stress during panic.

Bulky Tools

Separate calming devices are expensive and easy to forget.

Need for Relief

Users need something discreet, immediate, and accessible.

CORE UX FEATURES

Designed for low-stress use

Simple. Immediate. Supportive.

01

One-Tap Calm

The main calming button is the largest element on the home screen, making it easy to find when users are distressed.

02

Haptic Grounding

Phone vibrations guide the user through inhale and exhale moments, turning the device into a calming tool.

03

Breathing Animation

A soft pulsing visual supports the breathing rhythm without adding too much information to the screen.

04

Support Contact

Users can choose trusted contacts to receive a gentle message when extra support is needed.

05

Live Activity

If the phone locks, breathing information can still appear on the lock screen so the user can continue calming down.

06

Personalisation

Vibration strength, notifications, and support settings can be adjusted to suit different sensory needs.

USER JOURNEY

From panic to control

The main journey follows a user on crowded transport as anxiety begins to rise. OMI reduces the steps between feeling overwhelmed and receiving support.

01

Anxiety starts building in public.

02

User opens OMI or taps a reminder.

03

The large calm button starts vibration.

04

Visual and haptic cues guide breathing.

05

User stops when calmer and receives support.

USER TESTING

Testing the experience

Figma + Xcode prototype

“I’m actually calming down.”

Testing showed that the vibration feature helped users feel more physically connected to the calming experience.

“It’s straightforward.”

Users were able to move through onboarding and reach the main calming function without difficulty.

“I would actually use this.”

Feedback showed that the concept was useful, but users wanted more calming options in future versions.

KEY ITERATIONS

Refining the details

Small changes, clearer interaction

ETHICS & ACCESSIBILITY

Designing with care

Because OMI supports users during vulnerable emotional moments, privacy, consent, accessibility, and emotional safety were key parts of the UX decision-making.

Privacy

Users should know where their data goes and what it is used for.

Consent

Support contacts should agree before receiving alerts.

Accessibility

Visual and audio cues support users who may not feel vibration.

Control

Users can adjust vibration strength and notification settings.

FINAL OUTCOME

A calm companion, not just an app

UX for emotional support

OMI became a user-centred calming tool focused on simplicity, reassurance, and control. Through testing and iteration, the prototype became clearer, more accessible, and more aligned with the needs of users experiencing anxiety.

iPhone frame